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Lagoalva

Communication Policy

Communication Policy

Grupo Lagoalva is committed to establishing open, transparent, and constructive communication, as well as preserving, respecting, and protecting the locations and communities where it operates.

The purpose of external communication is to strengthen the "Lagoalva" brand in the social, cultural, political, and technological environment through a building process that is supported by the values of Grupo Lagoalva.

This policy aims to define the principles and guidelines for interaction, as well as its implementation.

Communication Principles

  • Transparency: Sharing information about current practices;
  • Trust: Ensuring that the community feels confident in the practices adopted and is open to communicating with the Group, thereby strengthening the organization's image with its various audiences;
  • Social Responsibility: Communication should express the importance of social balance by respecting the environment, valuing the community, and respecting the consumer.
  • Accessibility: Providing information that is understandable to all community members. Establishing swift communication processes and mechanisms whenever relevant and/or emerging facts require the Group's positioning;
  • Regularity: Keeping information up to date, avoiding communication gaps;
  • Feedback Mechanisms: To develop and measure the effectiveness of communication;

Communication Guidelines

  1. Communication Channels
    • Website: Regularly update with agricultural practices, news, and events.
    • Social Media: Use Facebook, Instagram, and LinkedIn to reach different segments of the community.
    • Email: Facilitate communication between parties.
  2. Content of Communication
    • Regular Updates: Provide updates on agricultural activities, ongoing projects, or achieved results.
    • Sustainability Reports: Publish periodic reports detailing the sustainable practices adopted by the Group and their impacts.
  3. Methods of Dissemination
    • Digital Communication: Use emails, social media, and the Group's website to disseminate information efficiently and comprehensively.
    • Printed Communication: Provide printed materials, such as brochures, to ensure diverse dissemination.

Evaluation and Continuous Improvement

  • Monitoring: Evaluate the effectiveness of the communication policy annually through metrics related to feedback received.
  • Review: Review the policy annually to address changes in the needs and expectations of the community.

Implementation

The Communication Policy will always be available for consultation on the Grupo Lagoalva website. The following elements will be provided:

There is an internal communication record for analysis by the privacy team.

Feedback Management

We value feedback from our customers and stakeholders as an essential tool for the continuous improvement of our services. We ensure that all suggestions, complaints, and praise are analyzed and addressed with due attention.

Conclusion

The implementation of this communication policy aims to strengthen the ties between Grupo Lagoalva and the community, promoting an environment of mutual trust that benefits everyone.

This communication policy will be reviewed and updated periodically to ensure it remains relevant and effective. Any changes will be communicated through our website.

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